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Chief Creative Officer
Joe’s a creative guy’s creative guy. He’s won just about every big award there is in the business. He put Gatorade on the map. (No kidding – there’s an actual town in Oklahoma.) “Be Like Mike II”? That was Joe. Alec Baldwin for Capital One? Yep. The beer guy for Coors Light. A Life Cereal spot directed to Moms that makes grown men cry.
But to succeed at MARC USA, big ideas aren’t enough. You’ve got to bring an entrepreneurial vibe to the place as well. Joe’s intense competitive fire makes him push for work that helps his brands win big. From retailers Payless ShoeSource, Rite Aid and True Value to Gold Eagle and Navistar, he creates excitement that gets results for brands across categories. And the proof is all the Effie awards on his resume. We guess he’s more than just a creative guy’s creative guy. He’s a pro.